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Pay-Per-Click Analyst (PPC Analyst)

Location: Tampa, FL
Date Posted: 12-15-2017
Looking for a talented PPC Analyst for a full-time opportunity with an amazing team and organization. We look for energetic, adaptable, out-of-the-box thinkers who are passionate about improving the way the world learns. We are looking for a rock-star PPC marketer to join our team in Tampa, FL. The Pay-Per-Click Analyst is responsible for assistance in the development and execution of all search marketing campaigns. The ideal candidate will have a problem solver mentality and the ability to think critically. The Pay-Per-Click Analyst will execute keyword research, data analysis, management and reporting. You will be leading the planning, research, and day to day activities across Google and Bing accounts. You will also be responsible for meeting established spend and lead goals, target Cost Per Lead (CPL), and other key performance metrics.
What You'll Do:
  • Develop and manage PPC campaigns; including keyword research, bid management, ad copy writing and testing.
  • Critically analyze performance data and make adjustments to meet established goals and maximize successes.
  • Conduct regular analysis and provide recommendations to increase performance.
  • Responsible for working proactively to increase knowledge of PPC industry practices and suggest new initiatives. Management of budgets by brand to ensure search marketing expenditures are within the budgetary guidelines.
  • Work collaboratively with cross-functional team to reach and surpass individual brand and overall portfolio goals.
  • Assist with trending performance and reporting.
  • Must possess genuine, positive, and uplifting attitude that inspires coworkers and colleagues.
Who you are:
  • 1-2 years of experience with Google AdWords, analytics, and/or other products.
  • Strong analytical abilities and comfort working with numbers.
  • Quick learner with a passion for internet marketing.
  • Excellent written and verbal communication skills.
  • The ability to work independently as well as with a team in a fast paced, goal-oriented environment.
  • Outstanding organizational skills and the ability to manage multiple projects simultaneously while meeting deadlines.
  • Self-starter approach to work with a positive attitude to consistently meet and exceed objectives and take on more responsibility.
  • Strong experience with Microsoft Office, especially Excel.
  • Bachelor's Degree - Business, Marketing, or Internet Marketing preferred.
Important Information:
Looking for motivated, passionate, humble candidates that take personal interest in the team's success.
People on this company are not afraid to give a hand to others when they can, give lessons learned to help guide others and listen to even the most junior or senior person on the team's thoughts because a good idea can start with anyone.
URGENT Need Positions will be in the Tampa offices only and remote is not an option for any of these positions at the moment. Some travel to Orlando possible
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